# LOOT > Launch a coin on pump.fun and pair it to a brand. 80% of trading fees fund rewards for holders. 20% buys and burns $LOOT. Holders redeem what they earn as that brand's gift card. One instruction, link_coin, pairs a pump.fun coin to a brand and locks its fee split, payout, and holder floor. Holder credit and redemption happen off-chain. This is the index. The full text, including the TypeScript, is [llms-full.txt](https://loot.family/llms-full.txt). ## Using LOOT - [Overview](https://loot.family/docs#overview): Where trading fees go. - [Launch modes](https://loot.family/docs#launch-modes): How holders get paid, and who qualifies. - [Balances and redeeming](https://loot.family/docs#balance): Turning earned fees into a gift card. - [Listing requirements](https://loot.family/docs#listing): When a coin appears on LOOT. ## Developers - [Launch](https://loot.family/docs/developers#launch): Create a pump.fun coin and link it in one transaction. - [Modes](https://loot.family/docs/developers#mode-bytes): Payout and floor bytes, and how each is settled. - [Integration](https://loot.family/docs/developers#program): The fee route, link_coin, and accounts. - [Read data](https://loot.family/docs/developers#read): Decode the registry and a coin's link. ## Optional - [llms-full.txt](https://loot.family/llms-full.txt): Complete documentation, including every TypeScript snippet - [Docs](https://loot.family/docs): How LOOT works, for holders and deployers - [Developers](https://loot.family/docs/developers): link_coin, mode bytes, and account layouts